Huggy Rao
The Atholl McBean Professor of Organizational Behavior and Human Resources
To me, discovering curiosity and generosity — that’s at the heart of scholarship.
His recent book The Friction Project: How Smart Leaders Make the Right Things Easier and the Wrong Things Harder (St. Martin’s Press) has been well received in the Wall Street Journal, Financial Times, and Fast Company. The book has been chosen by the Next Big Idea Book Club, curated by Malcolm Gladwell, Adam Grant, Dan Pink, and Susan Cain, as one of the two best books for the 2024 season. The book also has been chosen as one of the best business books of 2024 by Financial Times. It has been featured in many podcasts. His prior book, co-authored with Bob Sutton of the School of Engineering at Stanford, is Scaling Up Excellence. The book is a Wall Street Journal best seller, and was included in the best business books to read in 2014 by Financial Times, Inc. Magazine, Amazon, Forbes, Washington Post, and the Library Journal.
His research has been published in journals such as the Administrative Science Quarterly, American Journal of Sociology, American Sociological Review, Academy of Management Journal, Organization Science and Strategic Management Journal. He is also the author of Market Rebels: How Activists Make or Break Radical Innovation, Princeton University Press. 2009. He served as the Editor of Administrative Science Quarterly, and has been a member of the editorial boards of American Journal of Sociology and Organization Science and Academy of Management Review. He has been a Member of the Organizational Innovation and Change Panel of the National Science Foundation. He is a Fellow of the Center for Advanced Study in Behavioral Science, a Fellow of the Sociological Research Association, and also a Fellow of the Academy of Management.
His teaching specialties include leading organizational change, building customer-focused cultures, and organization design. He teaches courses on these topics to MBA and executive audiences. He has consulted with, and conducted executive workshops for, organizations such as Aon Corporation, British Petroleum, CEMEX, General Electric, Hearst Corporation, IBM, Mass Mutual, James Hardie Company, Seyfarth and Shaw. Additionally, he also worked with nonprofit organizations such as the American Cancer Society and governmental organizations such as the FBI and CIA, and the intelligence community.
Among the awards he has received are the Sidney Levy Teaching Award from the Kellogg School of Management, and the W. Richard Scott Distinguished Award for Scholarship from the American Sociological Association.