Publications by Golub Capital Social Impact Lab

Browse or search publications from faculty affiliated with the lab.

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Choosing the “Right” Default Donation Amounts for Each Donor to Balance Multiple Fundraising Objectives

Susan Athey, Kristine Koutout, Shanjukta Nath
Golub Capital Social Impact Lab November2024

This report describes insights gleaned from the Data Fellows collaboration between PayPal and the Golub Capital Social Impact Lab at Stanford University’s Graduate School of Business. By embedding researchers in PayPal’s charitable giving team,…

Journal Article

Evaluating Treatment Prioritization Rules via Rank-Weighted Average Treatment Effects

Steve Yadlowsky, Scott Fleming, Nigam Shah, Emma Brunskill, Stefan Wager
Journal of the American Statistical Association October2024

There are a number of available methods for selecting whom to prioritize for treatment, including ones based on treatment effect estimation, risk scoring, and hand-crafted rules. We propose rank-weighted average treatment effect (RATE) metrics as…

Working Paper

Federated Offline Policy Learning

Aldo Gael Carranza, Susan Athey
October2024

We consider the problem of learning personalized decision policies from observational bandit feedback data across multiple heterogeneous data sources. In our approach, we introduce a novel regret analysis that establishes finite-sample upper…

Working Paper

Qini Curves for Multi-Armed Treatment Rules

Erik Sverdrup, Han Wu, Susan Athey, Stefan Wager
October2024

Qini curves have emerged as an attractive and popular approach for evaluating the benefit of data-driven targeting rules for treatment allocation. We propose a generalization of the Qini curve to multiple costly treatment arms that quantifies the…

Journal Article

Policy Learning with Adaptively Collected Data

Ruohan Zhan, Zhimei Ren, Susan Athey, Zhengyuan Zhou
Management Science August2024 Vol. 70 Issue 8

In a wide variety of applications, including healthcare, bidding in first price auctions, digital recommendations, and online education, it can be beneficial to learn a policy that assigns treatments to individuals based on their characteristics…

Working Paper

Data-driven Error Estimation: Upper Bounding Multiple Errors with No Technical Debt

Sanath Kumar Krishnamurthy, Susan Athey, Emma Brunskill
May2024

We formulate the problem of constructing multiple simultaneously valid confidence intervals (CIs) as estimating a high probability upper bound on the maximum error for a class/set of estimate-estimand-error tuples, and refer to this as the error…

Journal Article

Towards Costless Model Selection in Contextual Bandits: A Bias-Variance Perspective

Sanath Kumar Krishnamurthy, Adrienne M Propp, Susan Athey
Proceedings of The 27th International Conference on Artificial Intelligence and Statistics May2024 Vol. PMLR 2382476-2484

Model selection in supervised learning provides costless guarantees as if the model that best balances bias and variance was known a priori. We study the feasibility of similar guarantees for cumulative regret minimization in the stochastic…

Working Paper

The Heterogeneous Impact of Changes in Default Gift Amounts on Fundraising

Susan Athey, Undral Byambadalai, Matias Cersosimo, Kristine Koutout, Shanjukta Nath
April2024

When choosing whether and how much to donate, potential donors often observe a set of default donation amounts known as an “ask string.” In an experiment with more than 400,000 PayPal users, we replace a relatively unused donation amount ($75) on…

Working Paper

Digital Interventions and Habit Formation in Educational Technology

Keshav Agrawal, Susan Athey, Ayush Kanodia, Emil Palikot
January2024

We evaluate a contest-based intervention intended to increase the usage of an educational app that helps children in India learn to read English. The evaluation included approximately 10,000 children, of whom about half were randomly selected to…

Working Paper

Impact Matters for Giving at Checkout

Susan Athey, Matias Cersosimo, Dean Karlan, Kristine Koutout, Henrike Steimer
December2023

We conducted two experiments on PayPal’s Give at Checkout feature to learn about the effect of 1) information about charity outcomes on donations, and 2) exposure to these point-of-sale microgiving requests on subsequent giving. In this “…

Journal Article

Optimal Experimental Design for Staggered Rollouts

Ruoxuan Xiong, Susan Athey, Mohsen Bayati, Guido W. Imbens
Management Science December2023

In this paper, we study the design and analysis of experiments conducted on a set of units over multiple time periods where the starting time of the treatment may vary by unit. The design problem involves selecting an initial treatment time for…

Working Paper

Evaluating Treatment Prioritization Rules via Rank-Weighted Average Treatment Effects

Steve Yadlowsky, Scott Fleming, Nigam Shah, Emma Brunskill, Stefan Wager
November2023

There are a number of available methods for selecting whom to prioritize for treatment, including ones based on treatment effect estimation, risk scoring, and handcrafted rules. We propose rank-weighted average treatment effect (RATE) metrics as…

Working Paper

Proportional Response: Contextual Bandits for Simple and Cumulative Regret Minimization

Sanath Kumar Krishnamurthy, Ruohan Zhan, Susan Athey, Emma Brunskill
November2023

In many applications, e.g. in healthcare and e-commerce, the goal of a contextual bandit may be to learn an optimal treatment assignment policy at the end of the experiment. That is, to minimize simple regret. However, this objective remains…

Journal Article

Can Personalized Digital Counseling Improve Consumer Search for Modern Contraceptive Methods?

Susan Athey, Katy Bergstrom, Vitor Hadad, Julian C. Jamison, Berk Ă–zler, Luca Parisotto, Julius Dohbit Sama
Science Advances October2023 Vol. 9 Issue 40

This paper analyzes a randomized controlled trial of a personalized digital counseling intervention addressing informational constraints and choice architecture, cross-randomized with discounts for long-acting reversible contraceptives (LARCs),…

Working Paper

Machine Learning Who to Nudge: Causal vs Predictive Targeting in a Field Experiment on Student Financial Aid Renewal

Susan Athey, Niall Keleher, Jann Spiess
October2023

In many settings, interventions may be more effective for some individuals than others, so that targeting interventions may be beneficial. We analyze the value of targeting in the context of a large-scale field experiment with over 53,000 college…

Working Paper

Targeting, Personalization, and Engagement in an Agricultural Advisory Service

Susan Athey, Shawn Allen Cole, Shanjukta Nath, S. Jessica Zhu
August2023

ICT is increasingly used to deliver customized information in developing countries. We examine whether individually targeting the timing of automated voice calls meaningfully increases engagement in an agricultural advisory service. We define,…

Journal Article

Semiparametric Estimation of Treatment Effects in Randomized Experiments

Susan Athey, Peter J. Bickel, Aiyou Chen, Guido W. Imbens, Michael Pollmann
Journal of the Royal Statistical Society. Series B: Statistical Methodology July2023

We develop new semiparametric methods for estimating treatment effects. We focus on a setting where the outcome distributions may be thick tailed, where treatment effects are small, where sample sizes are large and where assignment is completely…

Working Paper

Flexible and Efficient Contextual Bandits with Heterogeneous Treatment Effect Oracles

Aldo Gael Carranza, Sanath Kumar Krishnamurthy, Susan Athey
February2023

Contextual bandit algorithms often estimate reward models to inform decision-making. However, true rewards can contain action-independent redundancies that are not relevant for decision-making. We show it is more data-efficient to estimate any…

Working Paper

Battling the Coronavirus Infodemic Among Social Media Users in Africa

Molly Offer-Westort, Leah R. Rosenzweig, Susan Athey
January2023

During a global pandemic, how can we best prompt social media users to demonstrate discernment in sharing information online? We ran a contextual adaptive experiment on Facebook Messenger with users in Kenya and Nigeria and tested 40 combinations…

Journal Article

Bias-Variance Tradeoffs for Designing Simultaneous Temporal Experiments

Ruoxuan Xiong, Alex Chin, Sean Taylor
Proceedings of The KDD’23 Workshop on Causal Discovery, Prediction and Decision 2023 Vol. PMLR 218

We study the analysis and design of simultaneous temporal experiments, where a set of interventions are applied concurrently in continuous time, and outcomes are measured on a sequence of events observed in time. As a motivating setting, suppose…

Working Paper

Emotion- Versus Reasoning-Based Drivers of Misinformation Sharing: A Field Experiment Using Text Message Courses in Kenya

Susan Athey, Matias Cersosimo, Kristine Koutout, Zelin Li
November2022

Two leading hypotheses for why individuals unintentionally share misinformation are that 1) they are unable to recognize that a post contains misinformation, and 2) they make impulsive, emotional sharing decisions without thinking about whether a…

Working Paper

Smiles in Profiles: Improving Fairness and Efficiency Using Estimates of User Preferences in Online Marketplaces

Susan Athey, Dean Karlan, Emil Palikot, Yuan Yuan
November2022

Online platforms often face challenges being both fair (i.e., non-discriminatory) and efficient (i.e., maximizing revenue). Using computer vision algorithms and observational data from a microlending marketplace, we find that choices made by…

Other Publication

PayPal Giving Experiments

Matias Cersosimo, Matt Jarvis, Shannon Coyne Rosado, Leah R. Rosenzweig, Susan Athey, Dean Karlan
Golub Capital Social Impact Lab October2022

This report describes insights gleaned from the Data Fellows collaboration among PayPal, Northwestern University’s Kellogg School of Management, the Golub Capital Social Impact Lab at Stanford University’s Graduate School of Business, and…

Working Paper

Semiparametric Estimation of Treatment Effects in Randomized Experiments

Susan Athey, Peter J. Bickel, Aiyou Chen, Guido W. Imbens, Michael Pollmann
September62021

We develop new semiparametric methods for estimating treatment effects. We focus on a setting where the outcome distributions may be thick tailed, where treatment effects are small, where sample sizes are large and where assignment is completely…