This listing contains abstracts and ordering information for case studies written and published by faculty at Stanford GSB.
Publicly available cases in this collection are distributed by Harvard Business Publishing and The Case Centre.
Stanford case studies with diverse protagonists, along with case studies that build “equity fluency” by focusing on DEI-related issues and opportunities are listed in the Case Compendium developed by the Center for Equity, Gender and Leadership at the Berkeley Haas School of Business.
Bob Ross Auto Group
This case details the challenges Jenell Ross faced at Bob Ross Auto Group, the car dealership in Dayton, Ohio, started by her father, Bob Ross. The case explores critical activities that she had to undertake after her father’s unexpected passing…
Dr. Robert Pearl and the Permanente Medical Group Of Northern California: A Lesson in Strategic Leadership
Dr. Robert Pearl, newly elected as CEO in 1999, faced a massive new challenge: saving Kaiser Permanente from imminent bankruptcy. From 1999 to 2017, Dr. Pearl transformed Kaiser Permanente from a dysfunctional organization to one of the largest and most…
Operation Warp Speed and the COVID-19 Vaccine
Paga: Ending Cash’s Reign in Emerging Markets
Tayo Oviosu founded Paga in 2009 to make life possible for the millions of Nigerians who operated in a cash-first environment. Paga helped users send money through peer-to-peer transactions, pay utility bills, and store money in a digital wallet. Paga…
Waste Concern in Dhaka: Scaling a Model for Urban Waste Management
CAMFED: The Power of Pay-it-Forward Scaling
CAMFED, or Campaign for Female Education, began in 1993 by supporting 32 children in two schools; as of 2021, it had helped more than a million girls in sub-Saharan Africa “to access school, succeed, and become leaders of change in their communities.”…
Friends of the Children: Innovating and Scaling to Meet the Moment(s)
Friends of the Children was founded by Duncan Campbell in 1991. Campbell grew up in extremely challenging circumstances and wanted to use his good fortune to make an impact on the lives of children who faced the same sort of circumstances he once had….
Foodics: Changing the Way Restaurants Connect with Customers
Foodics aimed to develop a point-of-sale system that offered food and beverage establishments an all-in-one workflow solution, providing a digital menu system to replace outdated analog systems and paper stickers to update menu prices. The case study…
Carlypso (B): Pumping the Brakes
After graduating from Stanford Graduate School of Business, Nicholas Heinrichsen and Christopher Coleman launched Carlypso, a peer-to-peer marketplace for selling used cars. Carlypso hoped to disrupt the $400 billion used car market by making it easier…
FanGo
This case details the challenges Collin Wallace faced at FanGo, a mobile ordering technology company that he founded based on technology that he developed as a college student. The case explores critical decisions that Wallace had to make, including in…
Rick Welts: NBA and Club Leadership Roles Provide Platform for Broader Societal Change
Rick Welts has been one of the most successful and lauded business executives in professional sports. He made remarkable contributions to the NBA league office, and was president of three NBA teams which won seven championships during his tenure. He was…
Cura: Bringing Digital Health to the Arab World
A family health crisis, difficulties making urgent medical appointments, and inefficient doctor-patient communications had convinced two tech entrepreneurs that Saudi Arabia’s health care system was ripe for a digital intervention. Digital health…
Byron Allen’s Unfiltered Truth
How Will Traditional CPG Brands Compete Against E-Commerce?
This case discusses the rise of e-commerce companies in the United States and China and discusses the impact they have had on the market position of brands, using consumer packaged goods as an example.
OpenGov: Bringing the Cloud to Government
Terry Crews: Becoming Unembarrassable
The Elephant in the Room
This is a fictional roleplay based on the experiences of Daryn Dodson, the managing director of Illumen Capital, an investment firm that aims to leverage its power as an investor to deliver capital combined with evidence-based bias-reduction training and…
The Assault
Daryn Dodson (Stanford GSB, 2007) is managing director of Illumen Capital, a private equity, venture, and growth impact fund-of-funds that delivers evidence-based bias-reduction training and coaching to its portfolio of fund managers throughout the life…
Aeris Communications
Cake: Navigating Mortality
This case follows the story of Suelin Chen in her career as the founder of Cake, a digital platform that provided “one-stop access” to a wide range of advance care and end-of-life planning products and services. The case highlights the societal…
The USGA: Advancing the Game of Golf in a Complex Ecosystem
The United States Golf Association (USGA), operates among a network of associations and organizations in the game of golf. In the ecosystem of golf, there are many stakeholders, but no single governing body with overarching power to direct the action of…
NEC Corporation in 2020: Innovating for the Future
In 2020, NEC focused on providing advanced IT, network, and data solutions, including cloud computing, AI and machine learning, Internet-of-Things platforms, and 5G networks as well as communication equipment installations. An award-winning company, NEC…
La Monarca: Scaling a Values-Driven Mexican Bakery Chain
After graduating from Stanford Graduate School of Business, Ricardo Cervantes and Alfredo Livas, both from Mexico, decide to give themselves a year to try “to just go for it,” and do something on their own. After conducting researching, the two decide to…
Walmart: Driving Innovation at Scale
In 2014, Walmart was at an inflection point. The world’s largest company wasn’t sure how to evolve and innovate to win over the next 30 years. In a leadership change that year, Doug McMillon rose to become Walmart’s new CEO. Soon after, he hired Lori…